FRIXY LE DÉTERGENT EN FEUILLES is a product that was strongly desired by CF INNOV, a French company committed to developing activities with a high level of ethics and transparency, with the conviction that even small daily actions by everyone can make a difference to safeguard people and the environment.

A new way of seeing the world is where the FRIXY project began, following studies on consumer behavior, distribution, and detergent use. Careful design aimed at developing a product that reduces its impact on people, while simultaneously offering quality, performance, and affordability for everyone.